By Adam Monday 24th Feb, 2014



ASOS launches our inaugural Menswear global competition entitled ‘ worn to win’ in which we are looking to find the best dressed man in each of our major territories where we have bespoke sites –  UK, USA, Australia, China, Russia, France , Germany and Spain.

Throughout the final two weeks of February, Asos are inviting customers to submit photos of those people they consider to be the best arbiters of style- this can be themselves, friends, relatives, colleagues, anybody they think to have a unique and unrivalled sense of style.

We have then teamed up with handpicked bloggers from each of the chosen territories to act as judges and decide who is the best dressed man from each of those countries.

We hope that worn to win will capture the imagination of our audience, encouraging them to enter and incorporate something new from what they see, helping them to look, feel and be their best!’ – CHARLIE WADE, MW MARKETING MANAGER.

Participants will be able to enter their photos from Sunday 16 February until Sunday March 2nd with the winner from each territory announced on Sunday March 9th. They will each receive ASOS gift vouchers and an HTC One phone.