This is Kent & Curwens second time showcasing at London Fashion Week Men’s and this time the inspiration is teams. The live presentation consisted of models walking on stage to form a sporting team photograph.
Creative Director, Daniel Kearns says, “I love that everyman will have been part of a team at some point in his life. When designing this collection I was extremely interested in teams, the sense of belonging, being part of a set or gang. I like the way each member of a team breaks down their uniform, wearing the garments in their own individual way to express their personality.”
The show took place in a hidden courtyard on Floral Street, Covent Garden. The brand will open a store here this Autumn.
Business Partner, David Beckham says, “With the opening of our first London store in Covent Garden, it feels like our brand is coming home.”
See images from the stunning presentation below: